Hitit (HTTBT), a company shaping the future of the global airline and travel industry with its innovative technology, closed Q2 2025 with significant growth in revenue. Serving 72 partners in 50 countries across six continents, Hitit reported an EBITDA of USD$ 7.9 million and EBITDA margin of 40%.
12 August 2025, Istanbul - Hitit (HTTBT), the second-largest airline reservation system provider in Europe and Africa and the third-largest globally, sustained its steady growth in the Q2 of 2025. With 77% of its sales generated in foreign currency, the company’s revenue in international markets stood at 60%. As of June 30, 2025, cash and cash equivalents totaled USD$ 16.0M, while net cash amounted to USD$ 5.9M, according to the company’s disclosure submitted to the Public Disclosure Platform (KAP)
“The Technology Behind the Airline and Travel Industry on Six Continents”
Highlighting Hitit’s 30-year established history as a pioneer in the global airline and travel technology sector, Hitit’s CEO, Ms. Nevra Onursal Karaağaç stated the company is confidently moving forward to achieve its global growth goals.
“With 72 partners in 50 countries across six continents , Hitit technologies are now in use at over 850 airports. We provide solutions tailored to the needs of our partners across different business models. Passenger numbers increased by 36% compared to the same period last year. This growth was achieved from both new partnerships and the expanding operations of our existing partners. We remain pioneering leaders in the IATA ARM (Airline Retailing Maturity) Index. With Hitit Oxygen, our new and full-scale Modern Airline Retailing platform – featuring Offers and Orders, we are empowering airlines to completely transform their operations. By enabling the creation and servicing of native Offers and Orders, Hitit Oxygen opens the door to omnichannel distribution of comprehensive travel technologies, personalized offers, dynamic pricing, and sets a new industry standard. Hitit Oxygen is currently the only active product operating as the world’s largest Modern Airline Retailing implementation,” Ms. Karaağaç said. She also added information about Hitit Oxygen, which went live in June at IATA’s headquarters in Geneva: “Oxygen is expected to serve more than 12 million passengers in its first year. The system represents the most comprehensive Offers & Orders solution to have launched globally to date. ‘’
Hitit’s other development projects are also progressing rapidly. The first phase of the Hitit Payment Services Platform (HPO) software development has been completed, and user testing began in Q2. The system will initially operate integrated with the Agency Distribution System (ADS) and will subsequently be fully integrated with the Crane PSS platform.
Ms. Karaağaç emphasized that Hitit remains firmly committed to sustainability focused social responsibility initiatives; from R&D addressing climate change and energy efficiency to gender equality and equal opportunities in education, the company’s sustainability approach is embedded across its business processes. Ms. Karaağaç continued: “Our collaboration protocol with Darüşşafaka, the national finals of the ‘Uçan Raketler’ (RacketsUp) social responsibility project, and our Artificial Intelligence Platform partnership with Özyeğin University are among the significant sustainability steps Hitit took in Q2 2025.”
“Year-End Growth Outlook Remains Positive”
Company CFO, Sezer Tuğ Özmutlu emphasized the company is achieving steady, sustained growth and remains its pioneering role in the airline technology industry.
‘’We maintained steady growth throughout Q2 2025 . Our company achieved a 31% increase in sales revenue, reaching USD$ 19.8M. %77 percent of our sales were generated in foreign currency. Our international market revenue ratio reached 60%. As of June 30, 2025, our cash and cash equivalents totaled to USD$ 16.0M, with a net cash amount of USD$ 5.9M.’’
Ms. Özmutlu, emphasizing Hitit’s continued investments in technology and marketing, stated: “In Q1 2025, we invested USD$ 8.7 million in R&D. Additionally, we made USD 1.6 million in licenses, hardware, and fixed asset investments. The field research project we completed in Indonesia has provided valuable insights that significantly contribute to our market strategies. We expect to see clearer impacts of these investments on revenue and profitability throughout the year.”
Ms. Özmutlu continued her remarks about the company’s financial outlook for the year-end as follows: “We aim to close 2025 with strong financial performance. We maintain our previously announced forward-looking expectations, targeting a revenue growth of 33% to 38% in USD terms, an EBITDA margin of 43% to 48%, a net profit margin between 25% and 30%, and a capital expenditure-to-revenue ratio in the range of 30% to 35%
Hitit’s First Sustainability Report
Hitit has published its first Sustainability Report, sharing its environmental, social, and governance (ESG) activities with the public. Announced on the Public Disclosure Platform (KAP), the 2024 report was prepared in accordance with TSRS 1 and TSRS 2 standards. Additionally, the report incorporates sector-specific sustainability standards developed by the Sustainability Accounting Standards Board (SASB).